WWF: Get on board

The problem: The government bill to reduce carbon emissions does not include shipping & aviation, which are the two biggest contributors to climate change….(ohh and we haven’t got any budget)

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The solution: If we get a 100,000 people to sign our online petition, they have to legally debate it in parliament…We got over a million people to sign it,  we then printed all of the signatures onto a huge piece of paper, made it into a paper boat & sailed it down the Thames to the Houses of Parliament, gaining huge amounts of free PR - it made all of the major news channels resulting in even more signatures & a change in policy by the government.